S03E09 - Planet - Bias Busters: Unpacking Psychology to Power GHG Reductions

Have you ever wondered why so many of us acknowledge the reality and impact of climate change on future generations yet struggle to take sufficient action?

In this episode of "The Supply Chain Dialogues," Daniel Helmig and AI co-host AImee explore how human psychology affects our response to climate change. They discuss cognitive biases like the immediacy bias and the Dunning-Kruger effect, and how these can impede effective climate action. Drawing on insights from the late Daniel Kahneman and other experts, the episode uses behavioural science to foster sustainable habits and policies. They highlight real-world examples of how businesses and governments can use social norms and incentives to promote environmentally friendly practices.

Links to the academic papers discussed in the episode:

• Thinking, Fast and Slow by Daniel Kahneman (Link to Amazon as an example)

• Availability Heuristic Bias

• The Dunning–Kruger Effect: On Being Ignorant of One’s Own Ignorance

• Dopaminergic System & Climate Change

• A decision science approach for integrating social science in climate and energy solutions

• Communication research to improve engagement with climate change and human health: A review

• Worldviews about change: Their structure and their implications for understanding responses to sustainability, technology, and political change

• How social norms are often a barrier to addressing climate change, but can be part of the solution

• The Marshmallow Experiment

• YouTube Marshmallow Experiment - Example :)

• Nudge (Link to Amazon as an example)

• Interface: Mission Zero

• Behavioural climate policy

• Evidence-Based Management (Paper about the book)

Are you interested in a coaching chat about any (or all) of the podcasts we publish, receiving advisory support on how best to tackle these topics in your firm, receiving a structured talk with your team(s), or just having an exploratory call with Daniel?

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